Joey Wilson - Vice President, Business Lead, Miami - SapientRazorfish As Vice President and Business Lead at SapientNitro, Joey is responsible for helping clients drive value with their advertising and marketing by utilizing technology and data. He leads SapientNitro’s Miami business and is responsible for the work done in 375 person Miami office. Joey also sits on SapientNitro’s North America Leadership Team.
Joey has been at the forefront of developing SapientNitro’s digital acquisition, direct marketing, CRM, consumer personalization, and analytics capabilities, and played a key role in developing SapientNitro’s approach to building single view of the consumer strategies via marketing technology.
Joey has led a diverse range of clients such as Grey Goose, Regions Bank, VISIT FLORIDA, Office Depot, Hawaiian Airlines, AARP, Carnival Cruise Lines, and the Miami HEAT among others.
Jordan Lipton - Group Creative Director, SapientRazorfish For almost two decades Jordan Lipton has been a force in the industry. He’s launched, resurrected and bolstered brands like: Mercedes, Hormel, Spam, target, Marshall fields, Best Buy, Friendly’s, Crocs, Six Flags and the Miami Dolphins (his favorite football team since birth.) But it was a little over five years ago Jordan found his home, SapientNitro Miami. Jordan took the role of Creative Director, and during his tenure has used his talents to lead and create exceptional work for it’s top clients. Jordan’s true passion is helping his clients succeed. But his dream would be doing it while watching his Dolphins win the Super Bowl.
Sasha Kobrynich- Associate Creative Director, SapientRazorfish
Daylin Reyes - Art Director, Markham & Stein
Daylin Reyes is a Cuban-born Miamian and University of Miami School of Communications Alumni. As part of the team at M&S, she strives to spend every day making beautiful things for brands she believes in; these days, primarily: Porsche, Oriental Bank, and Mercury Marine.
Johanne Wilson - Creative Director, COOL Creative Johanne's decisiveness and joy to serve comes from her unwavering faith. She and her husband co-founded COOL Creative, a brand marketing house that builds brands with beautiful design and exciting digital content. COOL is an acronym for Create Out Of Love. Throughout her vibrant career, she has been recognized with several awards including: Addy Award (8xs), P&G AG Lafely Deign Award, 40 under 40, Urban League Service Awards and she is a Goldman Sachs 10K Business Alumni.
For over a decade, Johanne and has worked on national campaigns for clients including: Vail Resorts, Under Armor, Greater Fort Lauderdale Convention and Visitor's Bureau, P&G Beauty, Burger King and Boston Market. With a sharp eye for style, this Maryland Institute College of Art graduate is known for her fresh and elegant take on creative that makes people feel. She also helps companies to clarify their key benefits and define what they really stand for. This has helped her clients become more authentic brands that can stand the test of time. COOL Creative continues to serve clients such as FIU, SafeLink (a TracFone brand), Hallendale Beach Chamber of Commerce and PlanBe_ Teen Pregnancy Prevention Program funded by the US Department of Health.
For nearly 20 years, David Barkoe has been developing, managing and executive successful PR campaigns for some of the world’s leading brands and most promising start-ups.
Before co-founding Carve Communications, David led bwin.entertainment’s launch of partypoker.com in New Jersey and ran a comprehensive thought leadership campaign for Mindtree, one of the world’s leading IT services firms.
In 2012, David served as U.S. Director of PR & Marketing at Netbiscuits, a mobile software platform.
Earlier in his career, David directed the launch of video-sharing site Vimeo as well as developed, managed and executed communications campaigns for Microsoft, LG Electronics, Intel, MAXIM Magazine, Sporting News, Ritz Carlton Hotels, Crocs, Yotel NYC, DoSomething.org, The American Bible Society, Medialets among many other established and startup brands.
Chad Fabrikant is an accomplished public relations, marketing and management entrepreneur with over a decade of experience in the public relations and talent management industries in New York, Los Angeles, and Miami. As co-founder of Carma Connected, Chad oversees the largest and most active public relations and marketing agency in South Florida. Since launching in October 2009, Chad has become a market leader, and a go-to source for top national, and international media focusing on the South Florida market. Prior to starting Carma Connected, Chad was an Associate Vice President at Rubenstein PR in New York City. A graduate of the University of Miami with a degree in theater production & music business and an MBA with a specialization in Entrepreneurship from Nova Southeastern University, Chad Fabrikant now publicizes South Florida’s top accounts including The Patricia and Phillip Frost Museum of Science, the Miami Marlins, the Setai, and David Grutman's Groot Hospitality portfolio including LIV and Komodo.
Matt Sacco joined The Rubin Group in 2017 in the role of Government Consultant where he lobbies at the state and local level on behalf of the firm’s diverse portfolio of clients. Rubin Group clients and issues span nearly every industry including commercial and residential real estate, airline, hospitality, health care, gaming, medicinal marijuana, transportation, finance, insurance, communications, retail, sports and entertainment, advocacy groups, unions, and more.
Previously, Sacco spent three years as Sr. Vice President of Strategy for Roc Nation where he oversaw the company’s branding department which focused on business development and strategic partnerships for the a diverse portfolio of artists, athletes, events, tours and other assets.
Prior to joining Roc Nation, Sacco spent nine-plus years with Sunrise Sports & Entertainment, the Florida Panthers Hockey Club and the BB&T Center in Sunrise, Fla., most recently as Executive Vice President and Chief Communications Officer.
Brian Metcalf is CEO of GreenRoom, a fully integrated public relations and digital marketing firm that works to elevate brands through strategic campaigns, innovative storytelling and relentless execution. From day-to-day activities to executive leadership functions and new client acquisitions, Mr. Metcalf is involved in every aspect of the company. Leveraging over a decade of experience in the public relations, strategic communication and executive management fields, Mr. Metcalf co-established GreenRoom in 2011 to promote the most innovative consumer brands on the planet. www.GRNRM.com
Nicky gravitates toward the hospitality world due to her lifelong love of entertaining. Working with clients including CHANEL, Samsung, Morgans Hotel Group, HRH Prince Robert of Luxembourg, Perrier, and the MLS All Star Team, she has developed a keen aesthetic eye, a talent for curating guest lists, and an innovative approach to event marketing.
In 2012, Nicky and partner Teddie Davies, founded COLLECTIVE, a collaborative communications agency, with a focus on luxury hospitality, and food & beverage. COLLECTIVE currently represents dining destinations from Aspen to New York City, and unique vacation properties in global locales including Normandy, and Nicaragua.
During her time at the University of Miami, Nicky was a member of several student organizations, and President of Sigma Delta Tau Sorority's Alpha Mu chapter.
Nicky has a degree in Public Relations & Graphic Arts from the School of Communications.